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Women in Marketing: Leading the Charge in a Thriving Landscape

The marketing landscape is undergoing a significant shift, and women are at the forefront of this change. No longer a male-dominated field, marketing has seen a remarkable influx of female talent, with women now comprising a staggering 60% of marketing management-level roles and general marketing employees. This rise in female leadership is not just a […]

Is Your Content Marketing Reaching Its Target Audience?

As consumers continue finding ways to block ads and opt out of tracking, the ability to reach audience segments organically is becoming an increasingly valuable marketing skill. While paid digital advertising remains the most impactful tool in a marketer’s proverbial box, organic content marketing can target audience segments while helping meet growth objectives at minimal […]

Organization of Women in International Trade Announces 2024 Executive Committee Members

[Washington D.C., January 29, 2024] — The Organization of Women in International Trade (OWIT), the leading global organization supporting women in business, professional development & education, networking, and entrepreneurship, is pleased to announce the members of its 2024 Executive Committee who assumed their roles as of January 1. This group of elected women and men […]

Oklahoma and the Growing Need for ADA Web Compliance Services

Late in January, the US Justice Department finalized a settlement agreement with Service Oklahoma, a state agency tasked with coordinating government services, in response to findings that the agency had violated Title II of the Americans with Disabilities Act (ADA). The violation was associated with Service Oklahoma’s maintenance of a mobile application inaccessible to visually […]

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