Web Design and You

Working on Web Design Elements

When constructing a building, architects have to keep in mind the needs of the hosts who the building is for. The needs for a private residence and the needs for a commercial building are different, and architects will plan accordingly. Not dissimilar to architectural design, web design functions on a similar premise. What is Web … [Read more…]

Why does your business need a blog?

Writing blogs for a website

Most people don’t understand why blogs are important, but they’re the unsung heroes of websites.  For the most part, your website remains the same for months or years at a time. Your blog feed is the only part that changes on a weekly, biweekly, or monthly period. Let’s take a look at some benefits of … [Read more…]

Importance of Social Media Marketing

Niki Jones works with social media

With social media growing exponentially it’s no wonder that social media marketing is becoming a business’ most important marketing tool. Facebook currently has 2.2 billion monthly users, nearly one-fourth of the world logs on. Twitter has 330 million monthly users, which is almost as big as the entire United States of America. With so many … [Read more…]

Domain Names and Web Hosting

If you are looking to start up your own business then you may want to look into getting a website. However, when many people first set out they may decide to make their own sites because they think that is all it takes to get customers. Sadly getting people to visit your site is not … [Read more…]

Smart Machines: What is Deep Learning?

programming, deep learning code

2018 is going to be a year of major changes in every profession, and it’s just a matter of time before you begin to hear about “deep learning.” It’s likely that you haven’t heard of it yet, but it’s impossible that you’ve gone without being affected by it. Deep learning is a technique a programmer … [Read more…]

What Makes A Good Brand?

Apple branding on laptop

What is it that makes a good brand? Is it the packaging, design, logo, font or color? Is it all of the above? Creating a brand for your company is extremely important. A successful branding campaign creates a feeling within a customer about a product. It may persuade the consumer to buy a certain product … [Read more…]

Fall In The Hudson Valley

Cool evenings and brisk mornings, autumn is in the air. Officially fall begins on Friday September 22, but with so many wonderful fall activities to enjoy in the Hudson Valley, why wait til then? Especially living in this area, the Hudson Valley is typically ripe with everything fall. Often when we think of fall our … [Read more…]