Mitigate Threats with Cybersecurity Crisis Communications

When the pandemic struck in 2020, many Americans adjusted their routine to work from home. This transition sparked significant change in how employees operate. Early morning stops at the café became quick trips to the kitchen, while slacks and dress shoes were swapped for loungewear and slippers. Unfortunately, one important change flew relatively under the …

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What is Storytelling? The Logic behind the Literary

The marketing industry loves buzzwords and over the past few years, literary language has been on the rise. References to storytelling and narrative have headlined hundreds of Forbes articles in the past year, including the recent, “3 Unique Strategies to Selling More with Storytelling” (Click here to read the article in Forbes.) There are a …

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