Advertising Solutions
Media planning to reach the right audience.Your ad strategy starts with meticulous media planning. Our approach to strategic ads is data-driven, incorporating both market and industry research, as well as organizational insights provided by your team.
We apply a SWOT analysis to your existing ad strategy, identify the right Key Performance Indicators (KPIs), and develop the right messaging to engage your target audience. Together with your market research, this data allows us to identify the most effective omnichannel advertising strategy to reach your audience.
Media Buying, Planning
and Reporting
Niki Jones Agency uses this data and your budget to develop a cost-effective media plan that utilizes the best media mix to reach your audience. Media buying may incorporate traditional, digital, and out-of-home (OOH) media placements, depending on campaign goals, budget, and audience demographics.
Our experience and relationships with vendors give us an edge in the negotiating process, where we can secure government-privileged pricing, added value, and bonus media to ensure our clients get a significant return on their investment.
Our marketing specialists will ensure seamless implementation of your ad strategy and provide detailed reporting that includes KPIs, earned media, and lessons learned.
We Place Ads
Where Your Audience Finds Them
Through our extensive experience and working relationships with several partners, we can place ads in a wide range of channels, including:
Audio and Radio
- Satellite Radio
- Podcasts
- Streaming Audio
- OTT
- Total Weather & Traffic Network (TTFN)
- Foreign Language Radio
Influencer Activations
Out-of-Home Marketing
Print Media
- Trade Publications
Event Ads and Activations
Extend Your Reach through Our Powerful Partners
Niki Jones Agency has a network of partnerships that allow us access to a plethora of media channels and verticals. We work with leading media companies that maximize the reach and range of placements for your campaigns.
While we have vast experience as both an omnichannel advertising and broadcast advertising agency, we can also incorporate experiential marketing, programmatic marketing, and event activations into your strategy.
Through the strength of our network, we provide access to high yield platforms like Total Weather & Traffic Network, iHeart Media, OutFront Media, Lamar, Intersection, Univision, Hulu, Disney+, and more.
Our partnerships allow us to target valuable ad verticals such as:
- Healthcare and Pharmaceuticals: We can place ads in engaging digital displays in hospitals, doctor’s offices, waiting rooms, emergency rooms, even staff breakrooms.
- Transit: Your ads can be placed on subways, trains, buses, bus stops, airports and digital screens in transit hubs to reach the broad demographics that use mass transit each day.
- Out-of-Home: Advertisers often think of billboards and one-sheet posters, but that is just the beginning of out-of-home options we can offer. We can place ads, signage and branded materials in just about any business location, including retail stores, convenience stores, restaurants, bars, pharmacies, doctor’s offices, laundromats, salons and gas stations. This can also include less obvious out-of-home placements like door hangers, pizza boxes, coffee sleeves, and shopping bags. We are also able to coordinate wildposting.
Strategic, Data-Driven Integrated Advertising
Niki Jones Agency applies a strategic marketing and communications approach to each of our advertising services. We are strongly data-driven and integrate your ad strategy into an overall marketing plan seamlessly.
Connect with us and discover how our integrated, strategic, and data-driven advertising services can help your business thrive.