Elevate your events with
sophisticated marketing.
We coordinate the little details that make a big difference to your guests.
Events are the lifeblood of networking, especially for suppliers and historically underutilized businesses. Nevertheless, events require careful coordination. From speaker and sponsor sourcing to venue and tech management, successful events depend on a comprehensive and well-executed plan.
At Niki Jones Agency, we provide a variety of services to successfully market events. Whether you’re hosting an in-person, virtual, or hybrid event, our event marketing increases awareness and streamlines the registration process. We also offer on-site event management services in collaboration with our network of strategic partners.
Here is how we assist clients with event marketing and coordination.
Event Branding
To begin, we’ll create a distinct brand identity for your event. This may include designing a custom logo, as well as coordinating a color palette and typography. (Click here to read more about our approach to graphic design.)
Although the event will have its own visual identity, we want to ensure attendees recognize your organization’s involvement. We’ll create custom graphics that correspond with your brand and give your event materials a familiar look and feel.
In addition to a visual identity, event branding includes venue decoration and award creation. Ultimately, we want to provide your guests with a beautiful experience that is thematically consistent down to the smallest details. We will help you select centerpieces, design and order branded merchandise for gifts or swag, and create custom branded awards.
Event Marketing
We’ll also create and execute a thorough marketing plan to ensure your event gets the attention and attendance it deserves.
We will create a variety of print and/or digital promotional materials using the event brand. These may include:
- Invitations and RSVPs
- Forms
- Signs, Banners, and Pull-Up Banners
- Raffle Tickets
- Social Media Skins
- Website Graphics
- Email Blasts
- Digital and Print Ads
- Press Releases
- Sponsorship Management
We can also develop custom landing pages or an e-commerce store to securely handle online event registration and ticketing.
Special Event Coordination & Support
The day of the event, our team will be there to help you resolve any last minute challenges. Before the event, we will work with you to establish a timeline and appropriate order of events. We will track the event schedule, inform your team of upcoming speeches or workshops, and keep stakeholders engaged.
Along these lines, our writers are adept at crafting professional speeches. We will work with your team to draft speeches in advance. This way, you can rest assured all sponsors are thanked, organizers recognized, and other necessary acknowledgements made. We also provide on-site photography to capture the event’s highlights.
