A Candid Chat with ChatGPT

  ChatGPT, an artificially intelligent language model developed by OpenAI, has spent past weeks generating both buzz and content in cyberspace. It has also found its way into the headspace of professionals in almost all industries, sparking fears of replacement among some workers and firing up the imaginations of others. It’s a powerful and adaptable…

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How to Get Started – and Excel – on Amazon

As a small retailer, incorporating Amazon and other omnichannel platforms into your eCommerce and marketing strategies can seem overwhelming. However, with the right approach and professional guidance, it is possible to successfully navigate the complexities of selling on Amazon and optimize the performance of your shop. One key to success on Amazon is to integrate…

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Niki Jones Receives Award of Excellence at Small Business Alliance of Government Contractors Event

PORT JERVIS, NY, November 28, 2022 – Niki Jones Agency, Inc. announced today that founder and CEO Niki Jones was honored with an award of Excellence in Contracting by the Small Business Alliance of Government Contractors (SBAGC) at this year’s National Small Business Federal Contracting Summit held in Washington, D. C. This award recognizes women-owned…

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The Marketing Plan for a Head Start on 2023

The halls are decked with holly and your favorite holiday songs have returned to the radio. The Holiday Season is here, and companies are looking to finish out the year strong. As we head into 2023, you should have already built or re-evaluated your marketing plan. Today, strategic marketing builds credibility for your brand and…

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The Importance of Women-Owned Business Certification

“We rise by lifting others.” Niki Jones Agency, Inc. is proud to continue being a shining example of female entrepreneurship while being a voice for fellow women. Last month, we discussed the need for more women in the creative industry. Today, we want to highlight the opportunities for innovation, diversity, and growth that come with…

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How NJA Leads the Way for Woman-Owned Creative Agencies

At Niki Jones Agency Inc., we take pride in being one of few woman-owned creative agencies and an exception to the norm. Our core values of commitment, integrity, quality, and creativity have aided us in becoming a shining example of diversity and inclusion. We are committed to supporting women creatives, founders, and leaders in the…

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Strategic Marketing and Creative Services Turn Heads and Save Lives in New York’s Hudson Valley

Like all modern media, integrated marketing can be influenced by current events. A seemingly unrelated news item can cause significant changes to an established strategy. As a strategic marketing and creative services firm in the New York market, Niki Jones Agency is used to adapting with changing circumstances to make sure the right audience gets…

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Crisis Communication and How It Can Affect Your Brand

  A crisis is perpetually around the corner for any organization. Effective crisis communication is key to avoid significant damage to your reputation with your stakeholders. Preparation won’t erase the crisis but will set the foundation for navigating the situation. Ineffective communication not only aggravates the crisis but threatens the integrity of your business. Key…

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Organization of Women in International Trade Announces 2022 Executive Committee Members

[Washington D.C., February 22nd, 2022] — The Organization of Women in International Trade (OWIT), the leading global organization supporting women in business, professional development & education, networking, and entrepreneurship, is pleased to announce the members of its 2022 Executive Committee who assumed their roles as of January 1. This group of elected women and men…

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