New Year, New Friends: A Guide to Partnership Marketing

The New Year is a natural time to refresh your marketing strategy. Tired of the same old tactics? Consider partnership marketing – a powerful way to expand your reach and attract new customers by joining forces with other businesses! What is Partnership Marketing? Think of it as how organizations make friends. Partnerships involve collaborating with…

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The AI Revolution in Digital Advertising: How Google Ads & Meta Ads Changed the Game in 2024

The marketing industry is constantly evolving, and 2024 has seen a significant shift towards AI-powered digital advertising automation and enhanced user experiences. Both Google Ads and Meta Ads have implemented exciting new features that empower advertisers with greater control, deeper insights, and more creative freedom.  Niki Jones Agency stays ahead of the curve to ensure…

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