Month: September 2024

Niki Jones Agency, Inc. Wins 2024 WebAward for Work with Pocono Environmental Education Center

PORT JERVIS, NY – Niki Jones Agency, Inc. (NJA) was named among the winners of the Web Marketing Association’s 2024 WebAwards Competition in the category of “Outstanding Website” for its work with the nonprofit Pocono Environmental Education Center (PEEC). The WebAward Competition is the premier award recognition program for Website developers and the online marketing…

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Branding vs Marketing vs Advertising: Demystifying the Marketing Mix

In the fast-paced business world, “marketing” is often thrown around as a catch-all term for any communication efforts aimed at promoting a product, service or organization. But for those in the trenches – business owners and marketing managers alike – understanding the differences between branding, marketing, and advertising is crucial for building a successful communications…

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